Sales Prospect Management

Turn Vital Data Into Vital Information

What makes a successful business? There are many answers, but one of them that appears at the top of the list is the ability to adapt to a fluid market. Analysing how well your business is doing in the market and adapting to make it better is the aim of most.

Most businesses tend to collate all their data in the form of spreadsheets or similar programs. The sales force has to take time out to pass this information on to their line managers who themselves have to present their collected data to their Managers, who themselves have to make sense over dozens of spreadsheets. The problem with this? It takes too much time, it is inaccurate and the right information about your business is very difficult to fathom. We like to call it spreadsheet hell.

The main problem with this is that too much time is taken in monitoring the health of existing business that little time is taken to identify whether your sales cycles are effectively creating new business. Sales Prospect Management with SymVolli can analyse the historical transactions with the sales cycle so that you can identify 'hot' prospects in new sales cycles.

All the Vital Information Your Spreadsheet Will NOT Give You!

Ask yourself these questions and honestly answer them:

• Are you spending considerable amounts of time consolidating spreadsheets?
• Do you really have enough prospects in the pipeline?
• Are you able to generate a real and rapid improvement in the quality and value of the pipeline?
• Can you quickly and easily identify key opportunities and what can be done to progress them?
• Are you able to analyse whether there is a recurring theme as to why opportunities are won and lost?
• Can you easily quantify which products, services, market sectors are proving more profitable than others, and why?
• Can you easily quantify what are the comparative sales cycle times for each sales person, product, or market sector?
• Do you know which sales people perform better (at various stages in the sales cycle), and why?
• Are you fully aware of the strengths and weaknesses of your sales people?

If you are realistic then you will know that your spreadsheet doesn't give you these answers. SymVolli does...

For more information on managing prospects within SymVolli visit the SymVolli website